Al MacCuish

Al is the industry-acclaimed creativeand published storyteller, expert in connecting emotion and narrative to brands. Prior to co-founding Sunshine he was Creative Director and Head of Entertainment at Mother, and has held senior creative roles at DDB and WCRS. He has won dozens of awards at Cannes, One Show, BTAA,D&AD and Creative Circle, for bold clients that have included: Baileys, BBC, Coca-Cola, Orange, PG Tips and Skype. Al’s two story books 'Operation Alphabet’ and 'The Bee Who Spoke’ are published by Thames & Hudson in nearly a dozen languages, delighting readers in 34 countries. He developed an app, ‘The Singing Alphabet,’ became the number one education app in the US and the UK.