Matt joined CP+B in 2011, opening the network’s London office. Matt’s career began at Leo Burnett, where he cut his teeth on some of the world’s most recognizable brands including McDonald’s, Kellogg’s, and P+G. After a four-year stint at TBWA, Matt joined the ranks of Wieden+Kennedy London, where he produced award-winning work for Honda, won the Lurpak business, and eventually became global creative director for Nokia. After a solid nine-year run, Matt left Wieden to join BMB as a partner. There, he oversaw the Creative department and managed work on a diverse array of accounts including Yorkshire Tea, ING Direct, Tui, and Molson Coors. Matt counts himself lucky that he has been able to accomplish all of this with his partner of 22 years, Ben Walker, most of the time.
Matt Gooden Job Title VP/Executive Creative Director, London Company CP+B Connect via