Carter Reum

Carter Reum is a Partner and Co-Founder of ​M13​, a full-service venture engine with offices in Los Angeles, New York and San Francisco. Founded with his brother Courtney, M13 executes a "founders first" focus to build and scale leading consumer technology companies.
In 2007, following careers at Goldman Sachs, Carter and Courtney established VEEV Spirits with the goal of creating “a better way to drink.” An early leader in sustainability and wellness, VEEV Spirits became one of the fastest-growing independent brands in the country.
While growing VEEV, Carter and Courtney supported other entrepreneurs by investing and serving as advisors and board members. Their experience as operators and investors inspired M13’s holdco model consisting of a $200M consumer tech fund, active
support of its founding teams and a launchpad brand studio that incubates ideas into sustainable companies with partners such as P&G Ventures. With more than 80 direct investments and 16 exits, M13's prior investments total over $137B in enterprise value and includes Lyft, Pinterest, Ring, Daily Harvest, FabFitFun, Rothy's and more.
In 2017, Carter and Courtney were appointed the first ever Executives in Residence for the City of Los Angeles, created in an effort to merge the arts and entertainment industries with traditional consumer product industries. As part of the initiative, Los Angeles Mayor Eric Garcetti hand-selected Carter to work on the City’s branding initiatives and partner engagements. Carter is a member of the LACMA Board of Trustees and serves on the digital advisory of The Metropolitan Museum of Art.
Carter holds a B.A. with distinction from Columbia University and is an alumnus of Harvard Business School. Carter and his brother are the authors of the national bestseller ​Shortcut Your Startup (​ Simon & Schuster) that shares business insights to empower the next generation of entrepreneurs.