Kara Rousseau

Kara Rousseau is the Vice President of Marketing for Walmart Media Group. She is responsible for developing WMG Brand Strategy and Activation, Demand Generation, Vertical Brand Strategy, Integrated Marketing & Planning, Creative, and Training/Learning & Development. ​
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Kara is a senior marketing executive with over 20 years at leading media and entertainment companies including The Walt Disney Company and Warner Media.  She joined Walmart Media Group in 2019, after serving 13+ years as a Senior Vice President at Disney Ad Sales in Portfolio Marketing and Client Solutions. Prior to Disney, Kara spent 8 years at Warner Media working with Fortune 100 companies across the broad Warner Media portfolio.​
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Throughout her career, Kara has built and led high-performing teams in creating strategic marketing solutions and partnerships that are deeply rooted in consumer insights and brand storytelling.​
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Kara graduated from Colgate University with Magna Cum Laude and Phi Beta Kappa honors.