Shoshannah is the Vice President of Brand Partnerships at Betches, a multimedia entertainment and lifestyle destination for women. As VP, she helps both traditional and emerging brands conceptualize creative 360 campaigns across social, audio and live/experiential that effectively reach millennial women. Prior to joining Betches in 2018, Shoshannah worked at Complex Media and NBCUniversal where she focused on digital partnerships across lifestyle and prime networks and strategic digital portfolios to expand the advertising experience beyond linear television.