In this session...
Leveling up your esports & gaming strategy? Learn best practices and insider tips for brands, agencies and partners looking to break into the world of esports & gaming from industry thought-leaders, intrepid brand marketers, and the talent behind the gamers themselves.
What You'll Learn from This Session...
- What to anticipate, what to embrace and how to avoid pitfalls when tapping into esports and gaming marketing
- How to identify the right partner (talent, team, league, publisher or other)
- Best practices for internal education at your organization or brand and how to get the right decision-makers to say ‘yes’ to gaming
