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In this session...

In 2021, app store spend hit $170 billion worldwide and mobile users spent more time on their devices than ever. 2022 promises similar opportunities, and agencies and advertisers have a massive opportunity to tap into this growing market and reach their audiences on mobile. In this session, you’ll learn the changes in the situation of mobile advertisements, how marketers leverage mobile app ads, and the reasons why they should do so.

Presented with


Ryosuke Izumi Head of Demand, Japan & Korea AppLovin

Event Details

Event Type Session

Track  AdTech & MarTech