Removing Silos to Bring Real Digital Transformation in one of the World’s Most Restrictive Environments
Thursday, 30 May at 3:45 PM
Tokyo Midtown: Room 7
In this session...
Organisational transformation to accelerate our Smoke Free Future mission by
unifying digital marcomms, data and technology towards a single consumer journey and true performance personalization at scale.
Presented with
Speakers
Frank Durrell
Director Digital & Information Services
Philip Morris Japan
Susi Pokar
Head of Data Solutions
Dentsu Aegis Japan
