Tracks Venues

In this session...

Among the many automobile manufacturers, Subaru Corporation aims to stay competitive by taking advantage of its distinctiveness under the company’s philosophy of becoming “a compelling company with a strong market presence built upon its customer-first principle.”

While the volume of its automobile production and sales may be smaller than other automakers, Subaru continuously pursues its goal of having a strong presence in its operating markets and being a compelling company for customers.

In this session, President and CEO Yasuyuki Yoshinaga recounts how Subaru, following financially difficult times in the 2000s, succeeded in creating a highly productive organization and business by implementing radical reforms that achieved record net sales for four consecutive years and a high level of profitability.


Yasuyuki Yoshinaga President & CEO SUBARU Corporation

Event Details

Event Type Seminar

Related Topic Area  Business 

Similar Interests  Leading