In this session...
The internet is filled with critical headlines about today’s youth - the Selfie Generation - in an era defined by the tech-obsessed.
Is this a real reflection of young people today or is there more than meets the eye?
This session shares the latest insights on millennials, followed by a panel featuring clients who target youth and a youth expert to discuss the many challenges – and opportunities – brands and agencies face engaging with and marketing to the youth of Asia.
