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In this session...

Building brands our conscience can live with. Is our current marketing language at odds with a sustainable world?

Rupen will talk about how a new language of humanized growth, one where purpose has to be a business model if People, Planet and Prosperity are to thrive together and not one at the cost of another.

See how this is taking shape with award-winning work and examples from his outside-in CMO role at the Dole Sunshine Company as well as other brands he is involved in as co-founder of The Shed 28.

Presented with


Rupen Desai CMO Dole Sunshine Co. and Co-founder at The Shed 28
Ruth Mortimer Global President Advertising Week

Event Details

Event Type Session